Articles

Advertise with PSP

Place a Category Banner

 

Interested in finding out more about a category banner? This section covers all you need to know: from placement options through to art specifications and more.

 

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Place a Run-of-Site Ad

Run-of-Site Ads rotate throughout the site, so a run-of-site purchase means that members and readers will see your advertisement on all pages -- including recommendations for local services, advice on flying with children, pages advising new parents or expectant parents, and others.

 

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Place a Commercial Post on our List Serve

Commercial Posts are broadcast to the Park Slope Parents Email Group, which reaches over 9,000 Brooklyn parents each day. 

 

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The PSP Advertising & Editorial Disclaimer

Note: Advertisers do not receive preferential treatment when it comes to recommendations or reviews by our active and opinionated member parents.

 

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Join the Membership PERKS Program

Are you a local business looking to connect with the PSP Community of 7,000 member families? Become a Park Slope Parents Perks Provider!

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Enroll HERE.

 

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How To Advertise on PSP: Overview

Advertising with Park Slope Parents: FAQs

What is Park Slope Parents?

Park Slope Parents (PSP) is a powerful, passionate, and caring community of 7,000 families living all over Brownstone Brooklyn.

Since 2002, PSP members have shared advice on everything from child care to health care, summer camps to haircutters, and coping with teething, terrible twos, and the tween/teen years. 

Our active members depend on PSP as a trusted resource throughout their parenting journey. PSP advertisers and sponsors become an integral part of that supportive community.

Why advertise with Park Slope Parents?

Park Slope Parents is an active community of Brooklyn-based parents who are committed to buying local and supporting local businesses and service providers. By advertising with PSP you can reach these 7,000 active member families as well as visitors to our publicly accessible website.

How can I advertise with Park Slope Parents?  

1.    A Commercial Post on one of our List-Servs. 

2.    Run of Site Banners rotate throughout the site. Advertising banners appear on all pages. 

3.    A Category Banner

4.    Participate in the Membership Perks Discount Program

5.    Add your Logo to your PSP Recommendations Listing. 

6.    A Dedicated Email

7.    The PSP Picks Newsletter

8.   PSP Sponsored Content

Email for pricing. Discounted advertising packages combining banners and commercial posts are also available. 

How does the PSP Membership Perks Discount Program work?

Join our Membership Discount program and increase your visibility by providing discounts to Park Slope Parents members.  Each member receives a membership card.  Join our membership program and your business will be provided a Park Slope Parents decal as well as a logo to place on your website making it easy to identify members of the Park Slope Parents Membership Discount Program.

When you become a Membership Perks Provider, you also have the option of adding a longer description to your listing as well as a company logo. Click HERE for futher information.

How can I get more information about advertising with Park Slope Parents?

Please contact our friendly Advertising Team for more information or to schedule a meeting. Send an email to:  . We'll get right back to you!

Who else has heard about PSP?

Read about where PSP has been featured in the media by clicking HERE.

 

Add your Logo and update your PSP Recommendations Listing

CONGRATULATIONS!  Your business is listed on Park Slope Parents. Now it’s time for the fun stuff: add a longer description and a custom graphic to your Listing.

 

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Dedicated Emails

Park Slope Parents offers one dedicated email blast a week.  These personalized, stand alone single advertiser messages reach over 10,000 current and recent members.

 

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FAQs about Posting for Non-profits

Here are FAQs about posting for a non-profit.

Please note, there is a different process for posting if you are a local public school or religious organization. If you are you a local public school or a relgious organization? Information about how to post for a school or a religious organization can be found here.

If you are a non-profit, continue reading the below FAQs...

 

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Ways to Advertise: Sponsor a Park Slope Parents Newsletter

PSP Picks is our new weekly newsletter highlighting family-friendly activities in the neighborhood. Newsletters are sent every week individually to 14,000+ current and recent members. Your banner appears on the top or in the middle of the newsletter. Open rates average 25% - 43% and are sent after the newsletter is sent. 

This is a special way to be part of the community and align your brand with Park Slope Parents. 

 

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Place a Leaderboard Ad

A Leaderboard Banner runs throughout every page of the site, so members and readers will see your advertisement on all pages -- including recommendations for local services, advice on flying with children, pages advising new parents or expectant parents, and others.  Only one paid ad runs in this location at a time, making this a powerful purchase.    

 

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Sponsored Content on Park Slope Parents

Sponsored Content on Park Slope Parents is a fantastic way to get the word out about your brand/business, launch a new product, or create awareness about new programming. All of our sponsored content provides meaningful information for our members without being a direct ad for a product.

 

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